After experiencing the benefits of home care firsthand, Boris Zecevic was inspired to open a HomeWell Care Services agency in his community of Shelbyville, Tennessee. In this Q&A, we sat down with Boris to discuss why he decided on HomeWell and his advice for anyone interested in opening their own home care business.
“I was working for a small technology firm in Nashville, and I found myself in a situation where the small firm I worked for was going belly up. At the time, my wife was a nurse practitioner in the healthcare field. My mom was having a bad bout with COVID, and I saw her going in and out of the hospital. It came to a situation where now they were asking me if I should put her in an assisted living facility or long-term care, and I just wanted to figure out a way where I could keep her home as long as possible.”
“HomeWell has done a really good job with the branding. I spoke to a few other home care franchises, and the way that HomeWell approached it—they weren’t trying to sell me on a franchise; they weren’t trying to get me to sign on a dotted line. They spoke with me about what they offer and how it helps people in the long term.”
“And the back-end support with a business consultant—they are just a call or an email away. So having them around has been a godsend.”
“When I was doing the research for non-medical home care, most other companies market it as senior care. However, there are plenty of other people who are young and need help.”
“Do your research. Talk to as many other HomeWell franchisees as possible.”
“I wouldn’t hesitate. Honestly, in hindsight, I think it was the best decision I’ve ever made. It’s not just a ‘we’re selling a product or a service’; we’re selling compassionate care. I get a thank you from families and people tell me how much of a difference we are making for them.”
“I used to work with businesses and help them, but this is the first time I’ve ever felt like I’m actually making a difference in somebody’s life.”
Do you want to build a business that makes a real difference? At HomeWell Care Services, our franchise owners are equipped with the tools, resources, and support designed to help them achieve their entrepreneurial dreams and invest in their communities. Take the first step by downloading our franchising kit today.