Bruce Haase

Bruce Haase


Bruce Haase has been the Chairman at HomeWell Care Services since February 28, 2018 and also serves as Chief Executive Officer of Extended Stay America.  Prior to HomeWell, Bruce served as the CEO at WoodSpring Hotels, where he led that team in building one of the nation’s preeminent extended-stay hotel brands. His broad range of experience includes a track record of success in finance and operations on both a domestic and global scale. He joined WoodSpring Hotels following a 12-year tenure at Choice Hotels International Inc. where Bruce served most recently as the Executive Vice President of Global Brands Marketing & Operations. He was responsible for developing and leading the strategies for Choice Hotels International’s extensive brand portfolio, marketing, e-commerce, franchise operations, and central reservations worldwide. Prior to Choice Hotels, Bruce served in key positions for a variety of publicly held companies, including Marriott International and Caterair International, and leading global investment banking and securities firm Goldman Sachs. Bruce holds a master’s degree in electrical engineering from John Hopkins University and a master’s degree in business administration with a concentration in corporate finance from the Wharton School of the University of Pennsylvania. Bruce currently resides with his wife in Rockville, Maryland and enjoys international travel. He often spends time visiting his children who live throughout the country.

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